In March, we shared news that Calendly Collective was entering a “what’s next?” phase while we thought wildly, creatively, and ambitiously about the future of customer advocacy here at Calendly.

Today, we’ve got some exciting news to share on what’s next.

While researching other customer advocacy programs, gathering perspectives from advocates like you, and looking at Calendly’s needs, we kept noticing a recurring theme of wanting “more opportunities to have a meaningful impact or experience.” The individuals we talked to want to provide impactful feedback, have first access to new features, learn and innovate, build meaningful relationships, and more.

The short overview is we’re closing down Calendly Collective and standing up a new advocacy program called Calendly Connectors.

What’s new and different?

While Calendly Collective had elements of a successful customer advocacy program, it was working double-time to be all things to all people. Calendly Connectors will be purpose-built, focusing on the needs of our customer advocates and aligning perfectly with what Calendly needs, too.

Calendly Connectors will be an exclusive, cohort-based recognition program with unique opportunities and acclaim. We’ll celebrate your accomplishments with exclusive surprises and perks, access you can’t get anywhere else, and more.

So what now?

As you’ve likely noticed, activity is slowing down on Calendly Collective. We’ll formally shut down Calendly Collective on June 21, 2024, so be sure to redeem any rewards before then. Rewards not redeemed by then will be forfeited.

Calendly Connectors will officially launch with our first cohort of 25 Connectors in mid-June, and we’d love for you to be a part of it. If you want to learn more about the program or nominate yourself for the first cohort, click here. Applications close on May 31, 2024.

Thank you for being a part of Calendly Collective. We look forward to seeing many of you in the next chapter of customer advocacy at Calendly!